Best Salesforce Consulting Companies in Barcelona

Barcelona is more than just Spain’s cultural capital; it has rapidly grown into one of Europe’s most dynamic tech hubs. From fintech startups to tourism leaders, organizations in Catalonia are increasingly adopting Salesforce CRM as the backbone of their digital transformation. 

Yet, to truly unlock the platform’s potential, businesses need the right consulting partner. The one that combines technical expertise, local market knowledge, and compliance with EU regulations such as GDPR.

This blog serves as a comprehensive guide for businesses looking to evaluate and select the best Salesforce consulting firms in Barcelona. Let’s get started! 

Top Salesforce Consulting Firms in Barcelona

1. GetGenerative.ai

GetGenerative.ai is the first AI-native registered Salesforce consulting partner, reshaping implementation by combining 80% AI automation with 20% expert-led strategy. Unlike traditional firms, it integrates intelligent agents across the Salesforce lifecycle, automating repetitive tasks and accelerating time-to-value by 10 times.

AI Agents Driving Implementation Efficiency:

• Pre-Sales Agent – Auto-generates proposals, effort estimates, and scope plans
• Design Agent – Converts business inputs into solution architecture and user stories
• Build Agent – Produces implementation workbooks and task breakdowns
• Code Agent – Generates Apex classes, triggers, and Lightning Web Components
• Test Agent – Automates test case creation, execution, and defect tracking
• Support Agent – Automates issue resolution by using historical project context

Client Benefits:

• 80% Efforts saved in Proposal Creation
• Enterprise-grade traceability with built-in documentation and metadata linkage

Industries Served:  

• Salesforce Data Cloud and Agentforce
• Salesforce Industries Clouds
• Core Clouds

📞 Phone: +61 466 149 529

📧 Email: himanshu@getgenerative.ai

Explore GetGenerative.ai’s Salesforce Consulting Services

2. HEROFORGE

HEROFORGE, founded in 2022, is a Barcelona-based Salesforce consultancy that quickly gained recognition for its enterprise-focused solutions.

Highlights:

• Services: Sales Cloud, Service Cloud, Commerce Cloud, Tableau.
• Specialization: Technical audits, outsourcing, and Salesforce talent recruitment.
• Focus: Helping enterprises maximize ROI from Salesforce investments.

3. Nuvolar Works

Founded in 2008, Nuvolar Works has grown into one of Barcelona’s most established Salesforce partners, with 90+ certified experts.

Highlights:

• Experience: 14+ years in Salesforce consulting.
• Team: 90+ certified professionals.
• Approach: Transparent and collaborative project delivery.
• Certifications: Salesforce certified consulting partner.
  
  

With its longstanding presence and deep industry expertise, Nuvolar Works is often a top choice for enterprises in Catalonia seeking a proven Salesforce consulting partner.

4. HIKE & FOXTER

HIKE & FOXTER, established in 2023, is a Barcelona-based consulting company specializing in CRM and analytics. Though relatively new, it is quickly gaining traction thanks to its focus on innovation and data-driven strategy.

Highlights:

• Team Size: 10–49 employees, offering personalized delivery.
• Core Services: Salesforce CRM (30% of portfolio), HubSpot, and Adobe solutions.
• Additional Services: AI development, data analytics, and business intelligence.

For smaller businesses or those looking for customized attention, HIKE & FOXTER delivers tailored Salesforce projects backed by emerging expertise in AI and analytics.

5. Basetis

Founded in 2009, Basetis is one of Barcelona’s largest homegrown technology consultancies, with a strong footprint across Salesforce and digital transformation.

Highlights:

• Team Size: 370 employees.
• Services: Salesforce implementation, data management, AI consulting, and business transformation.
• Values: Emphasizes trust, transparency, and social responsibility initiatives.

Basetis is particularly suitable for organizations needing a full-service technology partner that goes beyond Salesforce CRM to support enterprise-scale transformation.

Also Read – Best Salesforce Consulting Companies in Amsterdam

6. EMPAUA

EMPAUA is a European Salesforce consultancy with a significant presence in Barcelona. Known for its startup and scale-up focus, the company empowers high-growth businesses to scale operations through Salesforce.

Highlights:

• Specialization: Startups, scale-ups, and hypergrowth businesses.
• Team: Certified developers, business analysts, and project managers.
• Approach: Operational excellence, process automation, and scalable IT infrastructure.

With its focus on agility and scalability, EMPAUA is one of the best Salesforce consultants in Barcelona for fast-moving businesses.

7. S4G Consulting (Now Part of McKinsey)

S4G Consulting was one of Spain’s most respected Salesforce partners before being acquired by McKinsey in 2022. While no longer a purely local firm, it remains a key reference point in Barcelona’s Salesforce ecosystem.

Highlights:

• Founded: Madrid origins, with Barcelona operations.
• Services: Salesforce multi-cloud implementations across industries.
• Reputation: Recognized for strong expertise before joining McKinsey.

S4G illustrates how Barcelona’s ecosystem has matured—local firms are increasingly merging into global consulting networks, expanding reach while retaining local delivery teams.

8. Everis (Now NTT DATA Spain)

Everis, rebranded as NTT DATA Spain, is a global consulting powerhouse with significant operations in Barcelona.

Highlights:

• Scale: Thousands of consultants across Spain, with a strong Catalonia presence.
• Services: Salesforce multi-cloud, AI, analytics, and enterprise integration.
• Strength: Ability to support complex, multi-country Salesforce projects.

For large enterprises, NTT DATA Spain is often the go-to choice for scalable Salesforce delivery backed by global resources.

9. Deloitte Digital Barcelona

Deloitte Digital operates in Barcelona as part of the global Big Four consultancy, delivering enterprise Salesforce solutions with unmatched scale.

Highlights:

• Barcelona Office: Serving major industries including finance, tourism, and retail.
• Services: Salesforce consulting, marketing automation, commerce, and AI.
• Recognition: Global Salesforce Summit Partner with award-winning implementations.

Deloitte Digital is ideal for organizations requiring enterprise-grade consulting, compliance expertise, and cross-cloud Salesforce implementations.

10. Accenture Song (Barcelona Studio)

Accenture, one of Salesforce’s largest global partners, has a dedicated Barcelona studio under Accenture Song, focused on digital innovation and Salesforce solutions.

Highlights:

• Specialization: Salesforce, digital experience design, and large-scale transformation.
• Partner Tier: Global Summit Partner, with Salesforce-certified specialists.

Accenture combines local presence with global methodologies, making it a leading option for enterprises seeking end-to-end Salesforce consulting in Barcelona.

Also Read – Best Salesforce Consulting Companies in Paris

The Role of a Salesforce Consulting Firm

A Salesforce consultant helps businesses reimagine processes and deliver outcomes that align with both local and global priorities. 

Core Services Provided:

• Custom CRM Implementation – End-to-end Salesforce setup aligned with business needs.
  
• Integration – Connecting Salesforce with ERP, financial, and e-commerce platforms.
  
• Data Migration & Governance – Executing GDPR-compliant migrations while ensuring data integrity.
  
• Bilingual Support & Training – Offering resources in Catalan, Spanish, and English to improve adoption.
  
• Workflow Automation & Analytics – Leveraging Salesforce AI features for efficiency and insights.
  
• Managed Services – Continuous post-implementation support, optimization, and innovation.
  

Key Factors to Consider When Choosing a Salesforce Consulting Firm

Selecting the right partner in Barcelona requires careful evaluation. You should look for:

1. Certifications & Cloud Expertise: Ensure the firm is a certified Salesforce partner with proven skills across Sales, Service, Marketing, and Experience Clouds.
   
2. Industry Experience in Spain: Strong track records in tourism, hospitality, finance, healthcare, and education are vital.
   
3. Regulatory Knowledge: A partner must be fluent in GDPR and local data regulations to mitigate compliance risks.
   
4. Local Presence: Having an office in Barcelona or Catalonia ensures faster delivery, stronger relationships, and multilingual collaboration.
   
5. Proven Success & References: Request case studies, client testimonials, or demonstrations to validate real-world experience.
   
6. Agile & Transparent Delivery: Look for partners who adopt agile methodologies, enabling faster rollouts and adaptability.
   
7. ROI & Pricing Transparency: Cost matters—insist on transparent pricing models and clear ROI projections.
   
8. Cultural Fit: Firms familiar with Spanish and Catalan business etiquette and able to provide bilingual communication often achieve smoother engagements.

Also Read – Best Salesforce Consulting Firms in Australia

Tips for a Successful Salesforce Implementation 

Choosing a partner is only part of the equation; success depends on execution. Here are the best practices for organizations:

1. Set Clear KPIs Early – Define measurable success criteria tied to business outcomes.
   
2. Engage Local Stakeholders – Include Catalan and Spanish teams to ensure adoption across departments.
   
3. Prioritize GDPR Compliance – Data migration and processing must strictly follow EU regulations.
   
4. Pilot Before Scaling – Run phased rollouts to identify issues before full deployment.
   
5. Enable Multilingual Training – Provide user training in Catalan, Spanish, and English for maximum adoption.
   
6. Plan for Continuous Innovation – Develop a roadmap for AI, automation, and analytics beyond the initial implementation.

Also Read – Best Salesforce Consulting Companies in Melbourne

Conclusion

Barcelona may not have the same volume of Salesforce consultancies as larger European capitals, but its local ecosystem is powerful and highly specialized. From AI-driven pioneers like GetGenerative.ai to established leaders like Nuvolar Works, Basetis, and EMPAUA, businesses can choose partners that match their scale, industry, and growth goals.

By selecting the right Salesforce consulting firm in Barcelona, organizations can accelerate CRM adoption, unlock automation, and drive sustainable growth in one of Europe’s most innovative regions.